

reTHINK Finance was born out of frustration—and a vision for change.
As a senior finance leader, I was constantly under pressure to deliver faster, more accurate reporting. I knew the potential for improvement was there: better systems, streamlined processes, and a more empowered finance team. But in reality, urgent priorities like funding, compliance, and board reporting always took precedence. The time to rethink the finance function never came.
Even when I could see what was broken—outdated systems, inefficient workflows, lack of documentation—the path to fixing it was overwhelming. Sitting through endless software demos, convincing stakeholders to invest in new tools, and then managing the change across the organization? It was too much to take on alone.
That’s when the idea for reTHINK Finance was born
We exist to take that burden off your shoulders. We help finance leaders like you rethink your function—without sacrificing your time or focus. From identifying the problem to designing the solution and implementing it, we do it all on an outsourced basis.
What makes us different? We’re not just consultants. We’re experienced Chartered Accountants with a passion for technology and efficiency. We understand the pressure you’re under, because we’ve been there. And we know how to deliver real, lasting change—without disrupting your day-to-day.
Whether it’s assessing the maturity of your finance team, documenting standard operating procedures, or managing a full system implementation, reTHINK Finance is your partner in transformation.
Let us help you rethink your finance function—so you can focus on what matters most.
Liezl de Vos
Chartered Accountant (SA)
Liezl de Vos is a solution-oriented Chartered Accountant CA (SA) with over 15 years of experience in operational finance and executive leadership across Africa. She is the founder of reTHINK Finance, where she leads business development, process optimisation, organisational design, project management, training, and technical IFRS consulting.
Before launching reTHINK Finance, Liezl held senior roles as Finance Director and Executive, where she focused on strategy execution through strong leadership, communication, and problem-solving. She earned her B.Com in Accounting (Cum Laude) from the University of Johannesburg in 2008, completed her Honours in Accounting in 2009, and became a registered CA (SA) in 2012.
Her passion lies in helping finance teams unlock their full potential through smarter systems, clearer processes, and a fresh perspective.